Creating highly visual commercial projects
PostPanic is a hybrid film company with the in-house capability to make whatever form of creative project we want to immerse ourselves in. We’re driven by the passion to create beautiful and memorable commercial storytelling. Working direct with brands and also digital/advertising agencies, PostPanic is a tight-knit team of directors, creatives and producers ranging in specialisms from live action direction/production, animation and motion graphics through to high-end VFX and VR/AR development.
MTV asked us to create the full channel identity (including leaders, titling and idents) for MTV Brand New, their latest digital television station. Based on the existing series, we created a new identity that would suit the ambitions of a whole new channel. Apart from developing a graphic palette for leaders and titling, we also made a series of 4 unique idents to further establish the channel’s character.